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Named after the most beautiful woman in the world, Helen of Troy is a global leader in the manufacturing and marketing of electrical health, beauty and houseware appliances.
Licensed partners of electrical health and beauty products for Sassoon, Toni & Guy, Veet, Scholl and Revlon, Helen of Troy has a superior global presence across leading high street retailers with Award winning hairdryers, straighteners, epilators and footspa’s.
In addition to the high-profile licenses Helen of Troy also owns a number of innovative brands, including market leading home and kitchenware specialist OXO, Wigo the Professional Haircare brand and Finale Hairspray.